Digital Insights: Creating better digital strategies, programs & teams.

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Adapting to a networked world.

Things we’ve learned helping institutions manage digital change since 1993. event in Sydney. 350 is a "network organization"

To succeed on the web, Be like the web

Nov 24, 2010  |  by Jason Mogus

We live in times of great systems change, and a lot of what organizations have done in the past isn’t working so well anymore. But while many are re-trenching, treading water, or tentatively trying small experiments (while keeping everything else the same), some innovators are realizing amazing results by embracing entirely new, network-centric business models.

Governance — the cough medicine of great digital experiences

Nov 8, 2010  |  by Christopher Roy

If you're like me, the mere mention of the word governance has you wishing you surfed for a living rather than trying to lead your organization in building transformative digital experiences. Something like what cough medicine conjures. Something we all need once in a while, but don't actually enjoy. I mean it sounds good, but oh, that aftertaste is wicked awful. If I don't really have to do it, I'll avoid it as long as I can.

Cities try on open — and like the fit

Sep 8, 2010  |  by Jason Mogus

I am proud to live in a city that has a bold vision, relevant for our challenging times. Most people know Vancouver's agenda is to be the greenest city in the world. What you may not know is the civic government also wants to among the most open, collaborative, and community-minded in how it does governing. And they are willing to try out new ways to get there.

Vancouver's innovative crowdsourcing project — Talk Green To Us, launched this summer. The goals are twofold:

  • Share the goals and themes their blue ribbon sustainabilitly panel came up with (education)
  • Ask citizens to suggest new ideas, and vote for and comment on others, to help us get there (engagement)
100K Homes Screenshot

Re-connecting communities to end homelessness

Aug 5, 2010  |  by Jason Mogus

The Communicopia office has been all a-buzz this past week after helping one of our NYC-based clients, Common Ground, launch their bold new campaign to house 100,000 homeless Americans by July 2013.

Being from Vancouver where homelessness is a top-of-mind issue, we were thrilled to work closely with the 100,000 Homes Campaign team because of their unique, integrated approach to solving this problem using a collaborative self-organizing systems approach.

Sharing their vision, passion, and model to grow a groundswell around this campaign makes it one of our most compelling websites of the year.

New rules for new times — Digital Engagement workshop

Jun 28, 2010  |  by Christopher Roy

A few weeks ago I met Jennifer Lee, a bright, energetic woman with quite a business title: Online Channels Development Business Partner for the BC Safety Authority. She was one of a full house of participants attending an all-day digital engagement workshop hosted by the Justice Institute of British Columbia.

The session was led by my boss, Jason Mogus, who's presentation, "Digital Engagement — New Rules for New Times," seemed to be the perfect fuel for Jennifer's already burning fire for the digital space.

Key Questions for a Website Audit

Improve your website with a simple audit

Jun 2, 2010  |  by Darrell Houle

How well is your digital strategy working? Are all your digital channels — including your website, email, social networks, and satellite sites — integrated and optimized to provide the most value to your organization at the lowest effort in these lean times?

To find out how you’re doing, start with an audit. Answering a few simple questions will help identify doable actions to focus resources on areas that are working best, extend the life of your current website, and provide greater value from digital. So, what are some of those questions? We’ve boiled them down to 6.